applicants

mDhil is a start-up that has grown over the last year to become India’s largest online health community. Our first services were SMS-based, but in the last 12 months we have seen terrific growth in our mobile & desktop website, as well as in our original video content (we have over 600,000 views on our YouTube channel!). We were born out of a need for honest and frank health-related information that is factually accurate, supported by health professionals, and compelling for an Indian audience.

Our most popular topics include sexual health and women’s health, diet and nutrition, and beauty, lifestyle diseases, exercise, etc. Information is displayed on our site in the form of articles, health tips, images, slideshows, quizzes and videos. Our core users are urban, and we have seen wonderful support coming from the physician and doctor community in India. mDhil has over 140,000 Facebook fans, and we use social media as a key tool of audience engagement.

mDhil was founded by a Harvard Business School graduate, and you would be joining a start-up full of bright individuals who have fun while working in a non-bureaucratic environment. We have a dedicated team of health professionals, journalists, a social media manager, a SEO whiz, and a borrowed pet-dog…all that’s really missing is you. mDhil has been recognized at venues like TED, Sankalp Mumbai, the World Bank, Health 2.0, and SXSW. If interested, read on!

Responsibilities

As the Twitter Channel Manager, you will be part of the communications team and reporting directly to the Social Media Manager.

* Driving community engagement and participation on Twitter * Anchoring the mDhil Twitter channel every day through multiple posts/tweets * Contributing to mDhil brand building and consumer engagement by way of ideation and implementation support * Exploring new APIs and social media tools to integrate onto mDhil.com * Supporting our other social media efforts on Facebook, YouTube, Pinterest, etc.

Profile

* Ideal candidate is a Fresher or up to 3-years of work experience * MUST love being on Facebook & Twitter all day (how often do you see that in a job post!) * MUST already be highly active on both channels – at least one-year of prior activity * Excellent communication and English writing skills * Current bloggers and individuals interested in social, mobile, and Web 2.0 are welcomed! * Enthusiasm to work hard and the willingness to go beyond just immediate purview of work

Oh, and hopefully you are fun to be around…we’ve been known to share a few beers on Fridays at the office